Aims and Goals of the workshop

While adopting new technology to our lives (or adapting our lives to new technology), we regularly change habits, vocabulary and even attitudes. Thus understanding what is happening for people as they surround themselves with technology is increasingly perceived as a vital aspect of being able to design digital products and services (Light, 2006).

Socially responsible Human-Computer Interaction (HCI) science aims at understanding the intentional and unintentional effects (Fogg, 2003) of design decisions on mood, emotion (Hassenzahl, 2006), thoughts, behavior and attitude. These effects can be influenced by a variety of perceptions and motives the user brings to the interaction (Lee, Kozar and Larsen, 2003). Only a thorough understanding of these effects allows for satisfied humans in a sociotechnical environment.